Astroturfing?

Do you know what is “astroturfing”? AstroTurf refers to the bright green artificial grass used in sports stadium, and “astroturfing” refers to imitating or faking popular grassroots opinion or behaviour. Motorola probably knows this word too well now with the recent post in Boing Boing: Motorola, could you please tell your viral marketer to get out of our comments?

Leave a Reply

Please log in using one of these methods to post your comment:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s